Archives for November 2013

LinkedIn SEO For Small Businesses

Thank you to Mike Kawula for the opportunity to contribute to his recent blog post about tips to help small businesses use LinkedIn.  There were some pretty interesting, and potentially helpful, tips in this post:

One thing I mentioned is how an optimized LinkedIn page (personal page or company page) can be optimized for the search engines.  Most people don’t know that it is possible for their respective LinkedIn pages (including a company’s product/service pages) to rank in the search engines for specific phrases.  Consider adding this strategy to your SEO efforts by using intelligent link building services to your LinkedIn page.

Feel free to contact me with your questions.

Google Penguin Update Recovery Tips Podcast

The other day I was invited by JenningsWire/AnnieJenningsPR.com to be the guest on a podcast.  I was asked these kinds of questions regarding the recent Google update and what kind of Google Penguin update recovery tips may be useful to help businesses (both local and national) improve their search engine optimization (SEO) efforts:

  • Google had its Penguin 2.1 update in the beginning of October. What took place?
  • Why is link building still important? Shouldn’t people just be focused on social media now?
  • Some SEO professionals recommend to their clients that they build links in “tiers”. Why do you think this is the case?
  • What else is missing from most companies’ SEO efforts?
  • Researching keywords has changed recently as well. What recommendations do you offer that are unique and not commonly suggested?

You can listen to the podcast here or click the image below:

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The audio content is roughly 10 minutes long.  One of the topics we covered is about using intelligent link building in the upcoming months.  Click this link for more information to read a recent article about which types of links to consider for your new link building efforts.